



The spreads were created by our sister agency in Brazil. The writers probably spent sleepless nights trying to crack the headlines. The last (vertical ad) with no headline ran here in The Philippines. Somehow I miss the headlines. They gave me a real reason why I should own a pair.
Advertising Agency AlmapBBDO, São Paulo, Brazil
Creative Director: Marcello Serpa
Art Directors: Danilo Boer, Marcos Kotlhar
Copywriter: Tales Bahu
Illustrator: Gelmi
Published: January 2008
